Honestly, making money on apps is going to require an entirely separate ebook (which I am working on), but let me save you all a lot of time and energy by cutting through a year of testing and furiously working with every method imaginable.
Here’s the list of potential monetization paths:
• Paid vs. Free
• In-app purchasing
• Direct Deals – Cross Promotions
• Email Capture and Affiliate Marketing • Lite Versions
• Subscription Models
If you’re interested in this stuff, stay tuned for my next ebook release. In the meantime, you need to check out my blog posts about this stuff. Here’s why:
RevMob created an ad network that sells downloads ONLY to high quality and high paying advertisers. This means that instead of having advertisers who can only pay YOU $0.10 per install, RevMob can pay out $1-3.50 per install. Think about that for a second.
I installed RevMob (one line of code, by the way) into all my apps and increased my income from $8 day to $175/day. That’s game changing….and happens to pretty much everyone who uses this service.
The best part? It’s designed for YOUR free apps and sells OTHER free apps. Everything is free to the consumer. You can have apps in any category, not just games.
Free to sign up, also. If you have an app or are developing an app, make sure you read this blog post before you decide on a monetization strategy.