Promotions - HIGH IMPACT

Some promotion networks suck, but some are great. I was lucky enough to get featured as an Openfeint Free Game of the Day and it was awesome for my app. I’m doing other promotions and you definitely see a spike when you get released on these networks. Your best bet is to Google “free app

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Reviews - MEDIUM IMPACT

Part of marketing is to create the world you want people to see, to build a self-fulfilling prophecy. This can be done through getting reviews and making sure you continue to get reviews. I did this for Red Speed Racer- I had about 60 people provide reviews over the first 45 days in order to

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Design - HIGH IMPACT

The most fundamental of all marketing is going to be the design of the app. Icon and screenshots make a huge difference in conversion. Think about it – every single app has the same basic opportunity from the very start and will get about the same number of eyeballs as the apps released on the

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